Many companies have tried to bring augmented reality into the mainstream through different applications and games; however none of them have fully succeeded. That’s what DAQRI is hoping to do with Elements 4D – their latest project that is looking for funding and inspiration on
When you initially hear of a hack day event you quickly imagine the Hollywood film scene where a geeky guy, in front of several computer screens, is trying to bypass the security system of a famous secret service. This is far away from the truth
How many of you remember the school moments when the teacher’s explanations were like hieroglyphs for you, but you were too embarrassed to raise your hand and say “I don’t understand”, afraid of the embarrassment and sometimes even mockery you could face from your colleagues?
There is no doubt that augmented reality is slowly making its way into our daily lives. It is already a global industry worth billions of pounds (mobile AR will be worth $5.8 billion by 2017 according to a Juniper Research report) and with big players such as Google, Microsoft, IBM or Apple trying to get in the game AR is here to stay. However, looking beyond the profits and ignoring the hardware involved in bringing this technology to the masses, how will augmented reality affect us as people?